FaceBook shift news feed, give priority to friends

WASHINGTON: Facebook officials said today it was just reconfiguring its News Feed, in a progress aimed at giving public more info about what is happening to the friends you care about. The biggest social network of the world unveiled some changes which decrease reliance on “transfer” traffic or the posting of News articles or other content. The aim of News Feed is to illustrate you the content that matters to you,“ said a blog post by Facebook's Lauren Scissors and Max Eulenstein. One of the key changes aims to make sure that content shared directly by the friends you care about, such as status updates, photos, videos or other links , will be top up in News Feed so you are less likely to ignore it,” the blog said further. To make space, Facebook will push down objects such as other people post or commentary on a news story. Many groups have also reported us they do not get pleasure from seeing stories about their friends liking or commenting on a post, Facebook official said. This update will create these stories show lower down in News Feed or may be not at all, so you are further likely to observe the material you care about directly from contacts and the pages you have followed. Facebook also will calm down its earlier rule that prohibited public from seeing multiple posts from the same foundation. This change is designed to improving the experience for public who don't have a lot of content available to see,” Scissors and Eulenstein wrote further. “In the past, we had rules in place to prevent you from seeing multiple posts from the same foundation in a chain. With this updating, we are calming this rule. Now if you go out of content, but want to expend further time in News Feed, you'll find more. While the updates could drive down the so called referral traffic, such as links shared, articles shared or other media links.